Starter prompts for marketing
Copy a prompt, replace the [BRACKETS], and paste it into the bot your organization allows. Each one tells the bot what not to do, so it is easier to check.
1. Angle brainstorm
Give me 20 campaign angles for [PRODUCT] aimed at [AUDIENCE]. For each: hook, core benefit, proof we would need to substantiate it.2. Repurpose transcript
Turn this transcript into: a 600-word blog post, 3 LinkedIn posts, 1 email. Use only claims made in the transcript.
[TRANSCRIPT]3. Claim check
List every factual or performance claim in this copy and what evidence would substantiate each under FTC standards.
[COPY]Before you paste: remove names, account numbers, dates of birth, addresses and anything else that identifies a real person, unless the tool is approved for that data.
Accuracy and ethics, every time
- Confidentiality: never paste client, patient, student, employee or customer personal data (PII/PHI) into a public bot. Use tools your organization has approved, with contract terms that cover data use, or remove identifiers first.
- Verify everything: bots can invent citations, case law, statistics, doses, code sections and quotes that look real. Check each one against the original source before you rely on it.
- Not professional advice: these tutorials teach you how to use AI tools. They are not legal, medical, tax, financial or engineering advice.
- A human professional is responsible: the licensed or accountable person reviews, decides and signs. The bot drafts; you own the result.
- Prices change: we don't list product prices. Check each vendor's official pricing page.
Official sources for this section
- FTC: Advertising and Marketing: truth in advertising
- FTC: Endorsement Guides FAQ: disclosures
- U.S. Copyright Office: AI: copyright and AI
Links checked Oct 30, 2026. Rules differ by state and country; follow your licensing body and employer policy.
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